LEED’S PLANTS MORE THAN 2,000 TREES IN CONJUNCTION WITH AMERICAN FORESTS
PITTSBURGH - April 22, 2007- In honor of Earth Day, Leed’s, a Polyconcept North America company, has donated a tree for each full-time Leed’s employee. This effort builds upon the EcoSmart platform launched in November 2007, where a tree is planted through American Forests for every EcoSmart imprint order placed. Leed’s donations have been earmarked for planting projects in North America. Between the trees planted on behalf of Leed’s employees and those generated from EcoSmart orders, there have been a total of 2,407 trees planted since November.
“Not only do we feel good about manufacturing recycled products, but our customers and end-users can also feel good choosing the products,” explains Leanne Finney, director of marketing at Leed’s. “The tree planting is yet another reason to select EcoSmart products for giveaways and promotions.”
Leed’s offers a wide range of bags, stationery, and even drinkware made from recycled material. The company is also making operational strides to become more environmentally responsible, including equipping its Warren, Ohio facility with energy efficient, movement sensor lighting that saves 80% energy compared with standard lighting, replacing machinery with more energy efficient models, requiring that all electric motors be high efficiency, and using 70% less energy with a radio frequency stamping machine over a solid state machine. In addition, all of the ink used to decorate Leed’s products is environmentally safe and the new screen washers use fewer chemicals and less water than previous models.
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